The Riga brand is based on the history that shaped this city, educated its citizens and developed values that lead us towards a secure, dynamic and humane future.
The symbol of the city of Riga is derived from the small coat of arms of Riga and combines references from different centuries, where the key has changed its shape. In this century, the keys symbolize the union of the city and the citizen, where each has their key, and together, they open the door to a more beautiful, organized, and inclusive city.
Each brand is based on a broad set of elements that ensure thoughtfully and harmoniously brand sustainability and integrity. The Riga brand is based on the history that shaped our city, educated its inhabitants and developed values that move us towards a stable, progressive and inclusive future.
Today, too, we want to give keys a new narrative. One key belongs to the citizen and the other to the broader city, symbolizing the most important message of this era - unity.
Each key head and lock has a different shape - indicating an essential stage in Riga's journey through time.
RIGA BRANDBOOK HERE
Riga logo in black here
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Riga logo in white here
Riga logo eps. here
Riga logo pdf here
Live Riga logo in black here
Live Riga logo in white here
Live Riga logo eps. here
Live Riga logo pdf here